The objective for Designer & Gentleman was to create Identity for the new sponsorship workshops and program.
I created a logo for L’Oréal Club Expert that communicated the purpose and goals of the workshops.
In addition to designing the logo, I developed printed materials, banners, and a brochure for the subsequent workshop which would promote the L’Oréal Club Expert course as well as a new line of L’Oréal hair care products. Course participants and loyal L’Oréal brand ambassadors had an opportunity to work and sell L’Oréal’s latest products.
